Sian Parry

Heading up the Brandman London office, Sian expertly helps clients to define and articulate the story behind their brand. By developing and executing creative strategies, she will achieve any objective in an uncompromising manner – and she’ll do it with a smile.

A result of her 16 years of experience working with clients such as Diageo Reserve, Starwood Hotels & Resorts, and Samsonite Europe, Sian has the savoir-faire to execute on a wide range of client campaign and business development challenges. Sian is quick with a joke, but achieves serious results – you can thank her with fresh cut flowers and a gorgeous bottle of wine.

“I’m a voracious reader. Books, magazines, newspapers and bookmarked articles online are always within reach. When it comes to reading, I’m analog and will always prefer the actual newspaper, magazines or books to a tablet – although I use the app Pocket to save articles and stay abreast of relevant trends, current events, what our key contacts are writing about, and what’s going on in the luxury travel industry.”

“I’m a bit of a Francophile. Despite studying at American University in Paris and in Cannes during university, my French is rubbish and mostly confined to reading wine labels.  But I know enough to be dangerous when shopping antique markets like Marché aux Puces de Saint-Ouen in Paris.”

“Growing up in Silicon Valley, California was an education in itself. It gave me a unique perspective on social, technological, and change industries and significantly, how creative, driven people with audacious goals can realize their dreams with determination and hard work. This has served me well when launching Williams Sonoma Inc.’s West Elm brand in Europe, when executing communication programs and global events across Europe, Asia and Latin America for Diageo Reserve … and that time I hacked an Ikea bar cart for the office.”